TACHIKAWA CITY

Tachikawa City x LUMINE Tachikawa Stamp Rally

Event held from Thursday, January 23, 2025 until Sunday, February 9, 2025.
We held a digital stamp rally where participants could apply through LUMINE’s “ONE LUMINE” app to join a lottery for wonderful gifts perfect for enjoying the Tachikawa area and LUMINE Tachikawa; participants needed to collect stamps from at least three of the six spots around Tachikawa City.

Created a grand design (logo) for the project

Created an overarching design (logo) for the project:
We created an overarching design (logo) for the project to increase the relevance of each measure and of each year's initiatives and to create a framework (brand) that will continue.

Streamed "LUMINE meets Local ~ with Tachikawa~"

We streamed the "LUMINE meets Local ~ with Tachikawa~" podcast with guests who have connections to Tachikawa and "Your Beloved Tachikawa: Best 3" as its topic.

Past participating organizations/businesses: Tachikawa City, Tachikawa Tourism & Convention Bureau, PLAY! MUSEUM, PLAY PARK!, Tachikawa Chamber of Commerce and Industry, Showa Memorial Park, National Institute of Japanese Literature, Tachikawa City History and Folklore Museum, Tachikawa Athletic FC, Tachikawa Dice, Kinoshita Circus Tachikawa Performance, Tachikawa Community & Culture Foundation, MAO RINK TACHIKAWA TACHIHI (in order of appearance)

Initiatives implemented in collaboration with LUMINE Tachikawa x Tachikawa area business operators (1):

A community market was held using the rooftop space of LUMINE Tachikawa. Approximately 21 businesses/organizations from within Tachikawa City opened stalls. A shimenawa-making workshop led by producers from Tachikawa City was also held, along with children’s workshops conducted together with student groups from Tokyo.

Initiatives implemented in collaboration with LUMINE Tachikawa x Tachikawa area business operators (2):

Workshops were held in collaboration with PLAY! MUSEUM, a business in the Tachikawa area. Cross-promotional initiatives were implemented to encourage traffic between LUMINE Tachikawa and PLAY! MUSEUM, located in the commercial complex GREEN SPRINGS.

Dissemination of information on events in the Tachikawa area:

Event information for Tachikawa was promoted through LUMINE Tachikawa’s digital signage located inside JR Tachikawa Station. (Approx. 33 projects in total)